Toyota failing to meet the demand for new Camry
Japanese automaker Toyota just recently launched the new Toyota Camry in the Indian market. However, they would not have expected the demand to go so high that they have to now stop taking further orders of this model in India to first meet up the existing booked orders lying with them.
Toyota Kirloskar Motors has been forced to take any more new orders of this car so that they don’t end up offend their customers by delaying the delivery of the car by a relatively long time. The company said that the production of the car is unable to match the grown demand in the market for their new model!
The existing orders have already resulted in a waiting period of three months for this model. The company said in a statement: “Demand for the Camry has already grown seven to eight times since the car was re-launched about two months ago. We have not been able to keep pace with the growth in demand and so are going slow on booking fresh orders.â€
Toyota used to sell around 70-80 units of the car prior to the launch of the new model. With the launch of the new version, the company has already received orders for more than 500 units in the last 2 months.
The car is imported and is trying to get the deliveries increased to meet this growing demand from the consumer.